Advertising analytics

AndMine Analytics Dashboard – All channels are aggregated to determine you Brand Awareness and Digital Value Online

Within our Digital Marketing & Advertising Services, all of our decisions are driven by Advertising Analytics, Reporting and Insights.

What is Advertising Analytics, Reporting and Insights?

When it comes to digital advertising, everything can be measured. Advertising analytics, reporting and insights are a vital component of any campaign to measure your results against industry benchmarks and to draw valuable information from analytics reports. It’s from this process that you can determine what areas of your campaign are succeeding in terms of a favourable CPA (cost per acquisition) and what needs to be changed to deliver a better ROI (return on investment).

Google Analytics allows us to retrieve high-quality and specific data, providing transparency around any campaign and the cost per conversion. Combined with our expertise in AdWords, we can affect intelligent changes to your advertising campaigns to fine-tune their performance over time.

Advertising Analytics, Reporting and Insights &Mine

We use Google Analytics to perpetually measure the performance of an advertising strategy in real-time and everything we do is tracked. Analytics reports are interpreted by our expert Data Analysts who extract real insights from the data and turn potentially confusing metrics into simple, actionable solutions.

What sets us apart is our ability to understand how we can make the most effective changes to your campaign based on what the data is telling us. We always focus on conversions rather than clicks to ensure we are delivering real results for our clients, not just impressive numbers. Our digital refinement strategies are backed by over ten years of IP and we are a certified Google Partner Agency; so you can be confident in our ability to transform the findings of your company’s data into tangible results.

As part of AndMine’s digital advertising services we generate a bespoke aggregation dashboard for our clients. The dashboard pulls data from any API and showcases the insights of a campaign with easy-to-interpret visuals and screenshots. It presents insights into the overall ecosystem of your brand’s performance on a day-to-day basis. The dashboard is constantly updated through Google Analytics and it allows our clients to see how we are affect changes for a better ROI in real time. 

Cost Per Lead CPLAll channels are aggregated to determine you CPL Cost Per Lead and CPA, Cost Per Acquisition,

including Organic Channels

Cost Per Acquisition (CPA) Conversion

Refinements and Results

Our refinements are 100% data-driven aim to realign certain aspects of your advertising campaign in order to achieve the best results for your brand. Our overarching goal is always to perfect the optimisation of your advertising campaign through diligent analytics, reporting and insights to generate the most profitable ROI for your business.

If you would like to know more about how AndMine can help your company connect the dots between your online and real world business objectives, get in touch with us.

Cost Per Acquisition CoPA, CPA

There is more to it than having your Advertising Analytics, Reporting and Insights sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

Melbourne Heart
AC/DC
Tek Ocean
131 Pizza
MAP
Tomorrow Stars Basketball
HGG 
POSTER Magazine
McArthur Skincare
Street Kitchen
Grays Ecommerce
ABC
Inferflora
Fit My Car
Melbourne Sports and Aquatic Centre – MSAC
Schiavello
The University Of Melbourne
Bank of Cyprus
James Buyer Advocates
Sports Power
Melrose Health
King Wood Mallesons
Grow Your Business
Bostik
Mecca Brands
Dial Before You Dig
Eway
QV Skincare
DepSkin.com
Hanover
Acquia Certified Site Builder Drupal
Grainshaker
SwinBurne University of Technology
Celebrate Health
The Age
Beaumont
Loan Market
Mamma Lucia
One Shift
Focus On Furniture
Madman Entertainment
Craft CMS
Buy Aussie Now
Herbert Smith Freehills
Vitura Health
Australian Government
Australian Anthill
Passage To India
Fast.co
Appstore
Royal Freemasons
Parker Lane
Liveoneday
Palace Cinemas
Gilbert+Tobin
Federation Square
Movember
Boston Consulting Group
Oracle
Naturtint
Elucent
Cleanfit
Toni&Guy
ISO CERTIFIED 27001
Unsw Australia
Ubertas Group
BlackMores
Natralus Australia
NMI Insurance
National Museum of Australia
The Royal Melbourne Hospital
Bondi Sands
Aqium Gel
Federation University Australia
Mark Alexander Design
Cooper Mills
Thomson Geer
Van Egmond Group
Moov Head Lice
Windsorsmith
RMIT University
White Suede
NextTech
Oakdale Meat Co
DeeWhy Market
Switzer Media+Publishing
OMS – Order Management System
Think & Grow Rich Inc
MyAccount
Atlantic Group of Companies
Amino Active
Bigcommerce
Dinosaur Designs
Matchbox Homewares
Forbes
Ebay
The Fortune Institute
High Street Armadale
Watches of Switzerland
Plants
Instant RockStar
ACTUATE IP
Cronos Australia
Castran Gilbert
Florsheim Shoes
The Burger Cheese
WTFN
CB Richard Ellis
DUSA, Deakin University Student Association
Magento Solution Specialist
Bulk Nutrients
Melrose MCT
Viktoria & Woods
SMH – The Sydney Morning Herald
Wild Rhino Shoes
Xavier
Green St Juice CO
Google
Fairfax Media
PranaOn
Sunday Creek
OJAY
Ego Pharmaceuticals
Bintani Australia
iPrimus
Adobe Professional
Drupal
Paypal
Toy World
Brisbane Times
Hairhouse Warehouse
Jalna
21st Century Australia Party
Kay&Burton
Positive Poster
Scrum.org
Tribe
CSquared Executive
Garmin
Victorian Government
French Tables
Carlton Football Club
Australian Physiotherapy Association
Associated Press
Arc One
GooglePlay
Rackspace
ISO Certified
Passage Foods
Marshall White
Smart Company
Cell Therapies
Peter Mac
Etihad Stadium
CAN- Common Wealth Bank
Vendor Advocacy Australia
Metricon
NGS Super
Fresh Cheese Company
National Relay Services
Coles
Ello
Engine Swim
Rock Pool Group
Microsoft Certified Azure Fundamentals
VISSF
Shell
Novvi
News
Macpherson Kelley
LBG Australia and New Zealand
Magento
Engineers Without Borders
Telstra
ADP Payroll
Catholic Insurance
Tassal
Kadac
Gadens
Heat Holders
Rydges
GPT Group
SunSense Digital Agency
Max’s
Australian Organic Food CO
The Canberra Times
Banki Haddock Fiora
Taylor Rose
TPP
Melbourne Central
Chia
Jetstar
Crumpler
Arthur Galan
Plan It Sync It
Maxine
Uber
Macmillan Publishing

Testimonials

Our business felt dramatically behind online before starting with AndMine. The team there helped us maintain, update and grow our website presence with ease. In addition to developing our online store and beautiful hair competition website in record time. They make complex IT marketing trends simple to understand with superb service; they are a true pleasure to work with. Ben Kennedy, Nicky Clarke (UK)

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