Our Digital Agency was engaged as the official digital agency to enhance the Australian and New Zealand “Black Ice Tour” for AC/DC. This including supporting the ATL worldwide campaign and Garry Van Egmond Group across a wide range of media. AndMine also created a unique ‘multi-platform’ social networking competition across Twitter, Facebook, Foursquare, YouTube, websites and blogs to capitalise on the campaign momentum using new viral optimisation techniques, for example; the moderator profile ‘Judge Rock’ on Facebook.
The AndMine team have been delivering our digital strategy and online services for many years now. Strongly commercially aware they know our industry well and have consistently delivered winning results for Matchbox.