Ojay BigCommerce e-store

This article forms part of our ‘Customising BigCommerce’ case study series. We continually impress our clients who are looking to digitalise their sales platform by creating a custom BigCommerce e-store.

In this case study, we will look at how we helped our client, Ojay, create a fully customised website to reflect their brand.

A Bit About ‘Ojay’

Ojay is a well-known Australian fashion brand that has expanded into global markets to reach millions of customers since launching in 1976. Ojay exclusively uses high-quality, European fabrics and designs unique fashion styles.

Development and Customisation of BigCommerce E-Store

The e-store we created for Ojay was made on BigCommerce, which has ‘custom build’ options that cater to the client’s specific website requirements. Websites built on BigCommerce are functionally superior and achieve high engagement and conversion rates, helping to increase sales. Some key highlights of using BigCommerce and customisations we did for Ojay’s e-commerce website include:

  1. Design of a fully customised template.
  2. End-to-end mobile support.
  3. AdWords integration on the website.
  4. Fully responsive site.
  5. Advanced SEO tools
  6. Blog for content marketing.
  7. WYSIWYG template editor.

We fully harnessed the inherent features and functionalities provided by BigCommerce and customised the e-store to not only reflect the brand value but also to increase customer reach. By expanding their audience and engaging them through the improved website, Ojay have benefitted from greatly improved conversion rates.

Following the success of the website development, we went on to help Ojay with customised email marketing campaigns and social media efforts.

We have worked with Ojay to maximise their digital presence through designing a functional and beautiful website, managing their social media accounts and propelling their email marketing campaigns. Since then, their sales and brand value have increased dramatically. We continue to work with Ojay through new challenges that emerge and present them with new, forward-thinking solutions.

 

OjayShop

 

 

Michael Simonetti
Posted by:

Post Reads: 5.6K

Share this

Go on, see if you can challenge us on "Customising BigCommerce: Fashioning the Ojay E-Store" - Part of our 168 services at AndMine. We are quick to respond but if you want to go direct, test us during office hours.

Add Your Comment

Trusted by

Victorian Government
RMIT University
Castran Gilbert
Plan It Sync It
Fresh Cheese Company
One Shift
Jetstar
131 Pizza
Scrum.org
Carlton Football Club
Etihad Stadium
Watches of Switzerland
Bigcommerce
Focus On Furniture
Cronos Australia
Melrose Health
Passage Foods
Switzer Media+Publishing
ISO Certified
Australian Anthill
Moov Head Lice
Mark Alexander Design
Passage To India
Ello
The Burger Cheese
Plants
James Buyer Advocates
Toy World
Grays Ecommerce
Unsw Australia
21st Century Australia Party
Toni&Guy
CAN- Common Wealth Bank
ABC
SwinBurne University of Technology
Acquia Certified Site Builder Drupal
Shell
Rock Pool Group
Dinosaur Designs
Max’s
Rackspace
News
Australian Physiotherapy Association
High Street Armadale
Aqium Gel
Wild Rhino Shoes
Tribe
Crumpler
PranaOn
Craft CMS
Metricon
McArthur Skincare
French Tables
Viktoria & Woods
Engine Swim
Dial Before You Dig
Arthur Galan
Paypal
Grainshaker
White Suede
Ebay
VISSF
Celebrate Health
Fairfax Media
Parker Lane
Coles
Beaumont
Melrose MCT
Arc One
Melbourne Sports and Aquatic Centre – MSAC
Melbourne Central
Palace Cinemas
The University Of Melbourne
NMI Insurance
DeeWhy Market
Chia
MAP
Vendor Advocacy Australia
SunSense Digital Agency
AC/DC
Ubertas Group
Melbourne Heart
Rydges
Heat Holders
Associated Press
Bintani Australia
Australian Organic Food CO
POSTER Magazine
Maxine
Natralus Australia
Magento Solution Specialist
Fast.co
Telstra
Ego Pharmaceuticals
CSquared Executive
Federation University Australia
National Museum of Australia
Mamma Lucia
Buy Aussie Now
Smart Company
Appstore
Matchbox Homewares
Google
Adobe Professional
Sports Power
Naturtint
MyAccount
Tassal
Catholic Insurance
QV Skincare
Atlantic Group of Companies
Marshall White
Instant RockStar
DepSkin.com
Windsorsmith
Movember
Peter Mac
Positive Poster
GooglePlay
Royal Freemasons
iPrimus
Bank of Cyprus
GPT Group
Liveoneday
Jalna
Madman Entertainment
Drupal
Brisbane Times
Hanover
ADP Payroll
Federation Square
CB Richard Ellis
Bostik
WTFN
SMH – The Sydney Morning Herald
Tomorrow Stars Basketball
The Age
Street Kitchen
The Fortune Institute
DUSA, Deakin University Student Association
Boston Consulting Group
NextTech
Green St Juice CO
The Canberra Times
Kadac
OMS – Order Management System
Florsheim Shoes
OJAY
Australian Government
Cleanfit
Microsoft Certified Azure Fundamentals
Forbes
Oakdale Meat Co
Loan Market
Garmin
Uber
Elucent
Tek Ocean
Magento
Schiavello
Amino Active
Kay&Burton
Eway
Engineers Without Borders
Sunday Creek
Mecca Brands
TPP
Van Egmond Group
BlackMores
National Relay Services
LBG Australia and New Zealand
Bondi Sands
Novvi
The Royal Melbourne Hospital
Xavier
Think & Grow Rich Inc
Oracle
Bulk Nutrients
ACTUATE IP
Cell Therapies
Grow Your Business
Vitura Health
Macmillan Publishing
Hairhouse Warehouse

Testimonials

The &Mine team is great to work with and went beyond the brief to deliver a family violence website which was both engaging and easy to use. The team is collaborative, understand the constraints and sensitivities of a government environment and work alongside you to develop creative and practical solutions and ideas. Stakeholders have only had positive feedback about the website including with comments such as the best government website I have seen. Christine Panayotou, Director Communications, Family Safety Victoria

More Testimonials
AndMine-Google-Partner-Signature
AndMine's is ISO 27001 : Information Security Management Systems Certified.
AndMine's is ISO 27001 : Information Security Management Systems Certified.