CBA’s Better Business Insights Report Will Change Your Business Forever

23 Dec. 2013 - - Total Reads 11,135

white hat seo

They say work smarter not harder, but people rarely give you the secrets to make that happen. Even when they do it is more hard work and learning which you are often left to figure out yourself. There is so much noise in marketing and staying ahead of the day-to-day it is often difficult to free up the time even when the next big thing is right in front of you. This is one of those things that won’t only make a huge difference, it takes very little time to benefit from.

Hands down, this is the most astonishing change for businesses we’ve seen since the launch of Google Analytics. The Commonwealth Bank have released a free tool called “Better Business Insights Report” for anyone using their merchant facilities, that is from card purchases online or in a traditional store, that can tell you more about your business and customers than you will believe at first glance…

For those of you who know us, especially those who work with us, know we are big on stats. From leads to conversion goals and providing real world insights to our clients, we are one of the leaders the space. &Mine clearly see CBA’s new merchant data as game changing. Imagine that you could know, at anytime, where your customers live, how old they are and if they’ve come back, one, two or many times? or if they have not been returning. CBA’s Better Business Insights Report (BBIR) does this and more.

We’ve been looking at Web Traffic and Social Data and providing insights to our clients for years. How to improve market share, where to advertise, what is really working (what isn’t). This new CBA customer data allows us to give so much better advice, it is the equivalent of spending tens of thousands on market research. Only it’s free and available anytime you want to log in.

I know what you may be thinking, more data is one thing, it all sounds positive but you’re busy and this seems like even more work and learning. Are the Better Business Insights worthwhile adding verses the other advice i’m yet to action for my business this year. If you are asking questions like these, this is where &Mine and CBA can help take full advantage of BBIR and translate insights into actions and positively effect the outcomes of your business.

The key with all ‘Big Data’ reports is not being overwhelmed or controlled by them. Rather picking out and developing the right intelligent indicators which paint a clearer picture of your business. With further insights we can tell you where you business has been and how it is tracking currently in the marketplace. Most importantly where the obvious low hanging fruit is to generate fast, responsive results as well as map out future growth in areas you haven’t properly explored as they haven’t been obvious priorities. Over the coming months and years, we will see Big Data impact more and more businesses. Those that get across it early will have easy wins across their business and begin to understand the importance of having reliable and effective insights improve their long term business goals. We are certainly pushing every client we have towards having well rounded, agile Big Data become cornerstones of their enterprises. Especially as most data sources are becoming more reliable, relevant and industry specific. We are even seeing digital data, like Facebook & Google’s analytics converging towards more traditional information like BBIRs.

The tip of the iceberg is in the images below starting with some of the Merchant Data from the Better Business Insights Report, followed by some of complimentary online data compiled by &Mine’s. Please note, reports below are cross client snapshots or demonstration data.

For more information sign up to our newsletter for case studies and seminars working closely with CBA, coming soon.

If you have or need merchant facilities contact the CBA merchant or business teams to find out more about their ground-breaking “Better Business Insights Report”.

Call us for a meet up with the team at &Mine for a coffee and we’ll show you how to turn data into insights and work smarter on your business.

 

CBA, Who and Where Are My Customers ?

Commonwealth Bank Better Business Insights Report

From CBA’s BBIR Sample report

&Mine, Who and Where Are My Customers ?


Website Visits

Revenue Website

Which of my customers are spending, which are leaving?

Funnels and Traffic Flow

 

Who are my new customers on Social Media ?


Michael Simonetti
Posted by:

Post Reads: 11.1K

Share this

Go on, see if you can challenge us on "CBA’s Better Business Insights Report Will Change Your Business Forever" - Part of our 169 services at AndMine. We are quick to respond but if you want to go direct, test us during office hours.

Add Your Comment

Trusted by

The Age
Federation
Focus On Furniture
TSB
Tony and Guy
Rackspace
Jetstar
MSAC
High Street Armadale
Unsw Australia
Paypal
Novvi
RMIT University
Ubertas Group
National Relay Services
One Shift
Bintani
Metricon
Australian organic foods
Engineers Without Borders
Fortune Institute
Beaumont
Victorian Government
Dusa
Coles
MyAccount
Schiavello
Arthur Galan
Associated Press
Matchbox
Bondi Sands
Oracle
Switzer
Shell
Smh
Elucent
vissf
Toy World
Digital Agency Panitsync
Palace Cinemas
Bank of Cyprus
DepSkin.com
Loan Market
Melrose MCT
Grow Rich
Australia Goverment
Hairhouse Warehouse
National Museum of Australia
Ello
Arc One
Bigcommerce
SunSense Digital Agency
Cronos Australia
Fed Square
Sunday creek
Oakdale
James Buyer Advocates
Windsorsmith
CBRE
University of Melbourne
Liveoneday
street kitchen
ADP Payroll
Google
Heat Holders
Maxine
tribe
QV Skincare
Aqium Gel
Tassal
Royal Freemasons
DeeWhy Market
Rydges
Jalna
Rock Pool Group
Mamma Lucia
ISO Certified
iPrimus
BCG
TPP
Grays Ecommerce
Dial Before You Dig
Melbourne Heart
LBG Australia and New Zealand
Uber
Chia
Moov Head Lice
Eway
GPT Group
Microsoft-Certified-Azure-Fundamentals
Melbourne Central
Watches of Switzerland
passage to india
Bostik
GooglePlay
Canberra
Hanover
Nmiinsurance
Grow Your Business
CSquared Executive
WTFN
Garmin
BlackMores
Macmillan
Tek Ocean
News
Bulk Nutrients
Movember
Magento
Ego Pharmaceuticals
Australian Physiotherapy Association
CAN
Etihad Stadium
Anthill
Positive Poster
Forbes
OJAY
Atlantic Group
Telstra
White Suede
Xavier
Viktoria + Woods
abc
Scrum
MAP
21st Century Education Agency
Green St Juice
Celebrate health
Professional
Acquia Drupal Certification
Crumpler
POSTER Magazine
Drupal
Marshall White
Natralus Australia
Madman Entertainment
Parker Lane
131 Pizza
Kay Burton
Van Egmond Group
AC/DC
Melrose Health
Instant RockStar
OMS
Max
Smart Company
Appstore
Fresh Cheese Company
Sports Power
Swin
Amino Active
Brisbane Times
McArthur Skincare
Dinosaur Designs
Ebay
The Burger Cheese
Magento Solution Specialist
Florsheim
Castran Gilbert
Vendor Advocacy Australia
Engine Swim
Fairfax Media

Testimonials

Not only is Michael professional but he is also a great friend to have in your court. He is balanced in his advice, fair in his quotes and has the best twitter feed for all things tech - i highly recommend you follow him and also hire him! Clare Smith, GM – Brand & Marketing Communications at Sensis

More Testimonials
AndMine-Google-Partner-Signature