10 Top Pro BigCommerce Tips For Users

10 Sep. 2012 - - Total Reads 7,904

estore design

We are loving the new version of BigCommerce, especially the AndMine Expert Page. Do you have a BigCommerce eStore? If so, here are 10 top BigCommerce tips to help improve your sales online;

1. Get on board with Google
Google has a great range of services to help improve conversion. These include Google Analytics, giving you detailed information about your visitors, Google Merchant Centre, allowing you to place content on the Google database, and Google Website Optimizer, showing you which features of your site are most effective at getting visitors to convert. Best of all, they’re all free!

2. Engage with blogs and forums related to your key products
Regarded as one of the key ways to engage with your target audience online, this one is a must. Ten is a good number to get started with and always make sure you check the terms and conditions before posting your url.

3. Connect to free directories and comparison shopping sites
Comparison shopping sites are regarded as the most useful format for online shopping. Listing your site on free directories will also improve your seo ranking and drive traffic. There are many free ones such as DMOZ, list my website and directory submits.

4. Connect to an Email Marketing Service
This allows you to collect newsletter subscribers and most importantly, send out offers to them to generate sales.

5. Integrate with Social Media
Create a fan page, twitter and if relevant pinterest board. Link these to your eStore and think of a smart strategy to encourage sharing (giveaways, gift with purchase or bonus points to a loyalty system?)

6. Improve your page rank with ‘rich’ content
This means making sure you add a title, META keywords and descriptions for products, photos and pages throughout your site. Each needs to be unique as search engines only recognise unique content.

7. Make yourself easily contactable.
This should include having a dedicated ‘contact us’ page and a listed phone number. There are also many free live chat services that can be integrated with your site such as Zopim and Olark.

8. Include an “About Us” page
To connect with customers better. This should include photos of staff and tell an interesting story.

9. Have a shipping and returns policy
Dedicate a page to this and include FAQ. Make sure the policy is well defined and meets your state and country regulations.

10. Include as much detail as possible on product pages.
Product pages are your selling point so make sure you include a full product description and at least one high resolution image. Videos are a great idea to encourage comments and sharing.

These are the top 10 BigCommerce tips to increase your sales and take your business to new heights.

Want more? Contact us for invaluable insights on how our customers are dominating with BigCommerce. Give us a call for many other BigCommerce tips and advice along with numerous digital marketing services provided by us.

Michael Simonetti
Posted by:

Post Reads: 7.9K

Share this

Go on, see if you can challenge us on "10 Top Pro BigCommerce Tips For Users" - Part of our 168 services at AndMine. We are quick to respond but if you want to go direct, test us during office hours.

Add Your Comment

Trusted by

Jalna
Toy World
Magento
Fresh Cheese Company
Palace Cinemas
Kay&Burton
Federation University Australia
21st Century Australia Party
Drupal
Chia
Sports Power
Buy Aussie Now
Schiavello
Coles
Passage Foods
Tomorrow Stars Basketball
Natralus Australia
Acquia Certified Site Builder Drupal
Google
Elucent
Ello
One Shift
Movember
Telstra
Bigcommerce
Wild Rhino Shoes
Craft CMS
Melrose Health
Celebrate Health
Bulk Nutrients
DepSkin.com
Uber
MAP
Associated Press
Unsw Australia
Bondi Sands
Florsheim Shoes
CB Richard Ellis
Positive Poster
Think & Grow Rich Inc
Carlton Football Club
VISSF
Melbourne Heart
Instant RockStar
Cronos Australia
SMH – The Sydney Morning Herald
Street Kitchen
iPrimus
Victorian Government
Loan Market
DeeWhy Market
Rackspace
Appstore
Sunday Creek
Oracle
ABC
Grow Your Business
TPP
Moov Head Lice
SunSense Digital Agency
Green St Juice CO
Rock Pool Group
Macmillan Publishing
Heat Holders
Etihad Stadium
POSTER Magazine
CSquared Executive
Microsoft Certified Azure Fundamentals
Tek Ocean
NMI Insurance
Switzer Media+Publishing
The Burger Cheese
Tassal
Windsorsmith
Ego Pharmaceuticals
Rydges
Oakdale Meat Co
Arc One
GooglePlay
CAN- Common Wealth Bank
Parker Lane
Jetstar
RMIT University
Max’s
Maxine
Aqium Gel
Ebay
Dinosaur Designs
Fairfax Media
White Suede
ADP Payroll
SwinBurne University of Technology
ISO Certified
Tribe
Xavier
Magento Solution Specialist
Maximising First Impressions With Design – Oakdale Meat
Naturtint
Ubertas Group
Matchbox Homewares
OJAY
Engineers Without Borders
Kadac
Australian Organic Food CO
Passage To India
Vendor Advocacy Australia
Paypal
Hairhouse Warehouse
The University Of Melbourne
MyAccount
Melbourne Central
Cell Therapies
OMS – Order Management System
Melbourne Sports and Aquatic Centre – MSAC
Royal Freemasons
Adobe Professional
Marshall White
Boston Consulting Group
Dial Before You Dig
Metricon
Australian Physiotherapy Association
Mecca Brands
DUSA, Deakin University Student Association
GPT Group
Forbes
Scrum.org
Eway
National Museum of Australia
Australian Anthill
Novvi
QV Skincare
Fast.co
Crumpler
Focus On Furniture
WTFN
AC/DC
Castran Gilbert
Australian Government
Bank of Cyprus
Brisbane Times
Madman Entertainment
The Age
News
Van Egmond Group
Grainshaker
Bostik
Arthur Galan
Plan It Sync It
Garmin
Watches of Switzerland
Peter Mac
Liveoneday
James Buyer Advocates
BlackMores
Hanover
Smart Company
Mamma Lucia
131 Pizza
LBG Australia and New Zealand
National Relay Services
McArthur Skincare
Catholic Insurance
Engine Swim
Grays Ecommerce
Viktoria & Woods
High Street Armadale
Melrose MCT
The Canberra Times
Shell
Beaumont
Toni&Guy
Atlantic Group of Companies
The Fortune Institute
Bintani Australia
Amino Active
Federation Square

Testimonials

We contracted &Mine to build a new website and a ‘real-life’ online tutorial. We found their work to be creative and technically competent, and their staff friendly, professional and flexible. We are happy to recommend them. Deborah Fullwood, Director, WestWood Spice

More Testimonials
AndMine-Google-Partner-Signature