Social Media Cheat Sheet 2017

24 Aug. 2017 - - Total Reads 6,456

In 2013, we wrote a post for a cheat sheet to social media for 2013-2014. Reading it over, I thought, ‘wow this was ages ago’. Since when did 3-4 years become ages? Well, when we’re talking about the digital landscape and social media trends, even one year is AGES.

In our previous post, we discussed Snapchat (sorry, Snap-what?). Since Instagram launched it’s Instagram Stories feature, Snapchat growth has slowed by a whopping 82%. Refer to our cheat sheet below for a break down, but perhaps if your business is relying on the Snapchat platform to reach users, your competitors using Instagram might be about to get a leg up (if they haven’t already).

If you take a look at most marketing campaigns across the globe right now, brands are choosing their ambassadors in a different way than they did just a few years ago. Rather than selecting movie stars and pop stars, brands are choosing key influencers. A key influencer could be a regular teenager that has 10 million followers for no reason other than they have great style, run a successful food blog or even if they just post funny videos with their friends. Don’t be fooled into thinking influencers are limited to Gen Z; they are people of all demographics who use social platforms in the right way. They are their own brand.

Whether you already have a social strategy in place, or if you are looking to build one from scratch, our cheat sheet breaks down the most used social media platforms right now.

 

Social Media Cheat Sheet 2017

 

Want to know more? Get in touch with us. Let’s grab a picture-perfect brunch, upload it to Instagram and talk about your social strategy.

Michael Simonetti
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Toy World
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Max’s
SMH – The Sydney Morning Herald
Beaumont
Watches of Switzerland
Melbourne Central
WTFN
Dial Before You Dig
Madman Entertainment
Elucent
Plan It Sync It
Parker Lane
Atlantic Group of Companies
Wild Rhino Shoes
Liveoneday
Loan Market
Australian Physiotherapy Association
Engine Swim
Tek Ocean
SwinBurne University of Technology
Australian Anthill
Appstore
Bostik
Bondi Sands
Melrose Health
AC/DC
King Wood Mallesons
Tribe
Scrum.org
Ello
Ebay
Engineers Without Borders
Dinosaur Designs
131 Pizza
Fresh Cheese Company
Schiavello
Mamma Lucia
Arc One
Green St Juice CO
Matchbox Homewares
Cronos Australia
Crumpler
Rackspace
Telstra
Rock Pool Group
Grainshaker
QV Skincare
SunSense Digital Agency
National Relay Services
DUSA, Deakin University Student Association
Passage Foods
Florsheim Shoes
Natralus Australia
Federation University Australia
White Suede
Kay&Burton
21st Century Australia Party
French Tables
Castran Gilbert
News
Melbourne Sports and Aquatic Centre – MSAC
Inferflora
DepSkin.com
Microsoft Certified Azure Fundamentals
Peter Mac
Movember
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Garmin
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The Royal Melbourne Hospital
Cleanfit
Ubertas Group
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Mark Alexander Design
Ego Pharmaceuticals
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GooglePlay
Acquia Certified Site Builder Drupal
Street Kitchen
Shell
Focus On Furniture
Australian Organic Food CO
Tassal
Rydges
Fairfax Media
Novvi
Brisbane Times
Positive Poster
Instant RockStar
The Age
ACTUATE IP
Cooper Mills
Bulk Nutrients
Bintani Australia
NextTech
Craft CMS
McArthur Skincare
Herbert Smith Freehills
Oracle
Federation Square
Unsw Australia
Bigcommerce
Drupal
Xavier
Jetstar
Oakdale Meat Co
Toni&Guy
Van Egmond Group
Gadens
Etihad Stadium
Melrose MCT
Associated Press
CSquared Executive
NMI Insurance
MyAccount
Heat Holders
Grays Ecommerce
CAN- Common Wealth Bank
Buy Aussie Now
Smart Company
Carlton Football Club
LBG Australia and New Zealand
Paypal
Cell Therapies
ISO Certified
Google
Uber
Vendor Advocacy Australia
MAP
Victorian Government
Tomorrow Stars Basketball
The Fortune Institute
Arthur Galan
Chia
Magento Solution Specialist
OMS – Order Management System
PranaOn
Catholic Insurance
Plants
CB Richard Ellis
DeeWhy Market
ABC
Macmillan Publishing
Jalna
OJAY
Royal Freemasons
Sunday Creek
Melbourne Heart
Palace Cinemas
Aqium Gel
The Canberra Times
BlackMores
Marshall White
Viktoria & Woods
Passage To India
Australian Government
Boston Consulting Group
Grow Your Business
iPrimus
VISSF
Coles
Hanover
Mecca Brands
Sports Power
Bank of Cyprus
National Museum of Australia
Amino Active
POSTER Magazine
Eway
RMIT University
Forbes
Celebrate Health
The Burger Cheese
Windsorsmith
Fast.co
Adobe Professional
Naturtint
Metricon
Moov Head Lice
Thomson Geer
Maxine
Kadac
GPT Group
The University Of Melbourne
High Street Armadale
One Shift
Think & Grow Rich Inc

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