Online Advertising Australia

Client:

Look 3D Web Site (http://www.look3d.com/)

The Brief:

Increase traffic coming into Look 3D for the release of Star Wars Episode 1: The Phantom Menace in 3D where Look 3D had the license to sell Star Wars 3D ‘podracing’ glasses. This was to be achieved with a small budget ($1000).

The Solution:

Was to split the spend across Facebook and Google AdWords to maximise coverage across key interest groups – namely fans of Star Wars pages (including movies, games, and characters), 3D Movies, and across key long-tail keywords (with low competition).

The Result:

Despite the small budget, an additional 3,581 visitors were funneled into the site through AdWords and 1,355 through Facebook, resulting in a 482% increase in site traffic over this period. Similarly, during the campaign an unexpected link to the Look 3D site from the Lucas Arts Facebook page drove both traffic and likes (over 3000) to the Look 3D page.

 

Michael Simonetti
Posted by:

Post Reads: 6.8K

Share this

Go on, see if you can challenge us on "Star Wars Online Advertising" - Part of our 168 services at AndMine. We are quick to respond but if you want to go direct, test us during office hours.

Add Your Comment

Trusted by

Liveoneday
Melbourne Sports and Aquatic Centre – MSAC
Toni&Guy
Microsoft Certified Azure Fundamentals
Magento Solution Specialist
Focus On Furniture
SunSense Digital Agency
National Relay Services
Chia
Naturtint
GPT Group
Google
TPP
Federation University Australia
Brisbane Times
Adobe Professional
CSquared Executive
Florsheim Shoes
Etihad Stadium
The Burger Cheese
Ebay
BlackMores
Peter Mac
James Buyer Advocates
SwinBurne University of Technology
DUSA, Deakin University Student Association
Eway
Toy World
Grays Ecommerce
Mamma Lucia
Marshall White
Matchbox Homewares
Moov Head Lice
Tassal
Tomorrow Stars Basketball
Dial Before You Dig
RMIT University
McArthur Skincare
Coles
Bank of Cyprus
Kadac
Think & Grow Rich Inc
Magento
Drupal
Schiavello
Grainshaker
Federation Square
Garmin
Wild Rhino Shoes
Scrum.org
Ello
SMH – The Sydney Morning Herald
Atlantic Group of Companies
Carlton Football Club
Castran Gilbert
Passage To India
ABC
Metricon
Grow Your Business
OJAY
Bintani Australia
OMS – Order Management System
Switzer Media+Publishing
Oracle
Macmillan Publishing
Hanover
Passage Foods
Forbes
Acquia Certified Site Builder Drupal
MAP
ADP Payroll
Dinosaur Designs
One Shift
Rock Pool Group
Fresh Cheese Company
Rydges
ISO Certified
Boston Consulting Group
Tribe
Hairhouse Warehouse
Positive Poster
The University Of Melbourne
Van Egmond Group
Cronos Australia
Aqium Gel
Victorian Government
Kay&Burton
The Fortune Institute
Arthur Galan
Watches of Switzerland
Mecca Brands
Engine Swim
AC/DC
Parker Lane
Associated Press
Heat Holders
Windsorsmith
Bigcommerce
Appstore
Movember
Melrose MCT
Jetstar
VISSF
WTFN
LBG Australia and New Zealand
Australian Government
Fairfax Media
21st Century Australia Party
Melbourne Central
Uber
Australian Anthill
Ubertas Group
Xavier
Oakdale Meat Co
QV Skincare
Royal Freemasons
Vendor Advocacy Australia
Novvi
National Museum of Australia
DeeWhy Market
iPrimus
Instant RockStar
Catholic Insurance
Crumpler
NMI Insurance
Smart Company
The Canberra Times
Melrose Health
Cleanfit
Palace Cinemas
Elucent
Shell
Celebrate Health
Sports Power
Australian Organic Food CO
Paypal
Fast.co
Beaumont
GooglePlay
Buy Aussie Now
Unsw Australia
PranaOn
CAN- Common Wealth Bank
White Suede
Green St Juice CO
Jalna
CB Richard Ellis
News
Bostik
POSTER Magazine
DepSkin.com
Sunday Creek
Madman Entertainment
The Royal Melbourne Hospital
Cell Therapies
Max’s
Amino Active
MyAccount
Melbourne Heart
131 Pizza
Viktoria & Woods
Natralus Australia
Street Kitchen
Tek Ocean
Engineers Without Borders
Ego Pharmaceuticals
High Street Armadale
Maxine
Bulk Nutrients
Plan It Sync It
Bondi Sands
Australian Physiotherapy Association
The Age
Telstra
Loan Market
Arc One
Plants
Rackspace
Craft CMS
NextTech

Testimonials

We contracted &Mine to build a new website and a ‘real-life’ online tutorial. We found their work to be creative and technically competent, and their staff friendly, professional and flexible. We are happy to recommend them. Deborah Fullwood, Director, WestWood Spice

More Testimonials
AndMine-Google-Partner-Signature