Advertising analytics

AndMine Analytics Dashboard – All channels are aggregated to determine you Brand Awareness and Digital Value Online

Within our Digital Marketing & Advertising Services, all of our decisions are driven by Advertising Analytics, Reporting and Insights.

What is Advertising Analytics, Reporting and Insights?

When it comes to digital advertising, everything can be measured. Advertising analytics, reporting and insights are a vital component of any campaign to measure your results against industry benchmarks and to draw valuable information from analytics reports. It’s from this process that you can determine what areas of your campaign are succeeding in terms of a favourable CPA (cost per acquisition) and what needs to be changed to deliver a better ROI (return on investment).

Google Analytics allows us to retrieve high-quality and specific data, providing transparency around any campaign and the cost per conversion. Combined with our expertise in AdWords, we can affect intelligent changes to your advertising campaigns to fine-tune their performance over time.

Advertising Analytics, Reporting and Insights &Mine

We use Google Analytics to perpetually measure the performance of an advertising strategy in real-time and everything we do is tracked. Analytics reports are interpreted by our expert Data Analysts who extract real insights from the data and turn potentially confusing metrics into simple, actionable solutions.

What sets us apart is our ability to understand how we can make the most effective changes to your campaign based on what the data is telling us. We always focus on conversions rather than clicks to ensure we are delivering real results for our clients, not just impressive numbers. Our digital refinement strategies are backed by over ten years of IP and we are a certified Google Partner Agency; so you can be confident in our ability to transform the findings of your company’s data into tangible results.

As part of AndMine’s digital advertising services we generate a bespoke aggregation dashboard for our clients. The dashboard pulls data from any API and showcases the insights of a campaign with easy-to-interpret visuals and screenshots. It presents insights into the overall ecosystem of your brand’s performance on a day-to-day basis. The dashboard is constantly updated through Google Analytics and it allows our clients to see how we are affect changes for a better ROI in real time. 

Cost Per Lead CPLAll channels are aggregated to determine you CPL Cost Per Lead and CPA, Cost Per Acquisition,

including Organic Channels

Cost Per Acquisition (CPA) Conversion

Refinements and Results

Our refinements are 100% data-driven aim to realign certain aspects of your advertising campaign in order to achieve the best results for your brand. Our overarching goal is always to perfect the optimisation of your advertising campaign through diligent analytics, reporting and insights to generate the most profitable ROI for your business.

If you would like to know more about how AndMine can help your company connect the dots between your online and real world business objectives, get in touch with us.

Cost Per Acquisition CoPA, CPA

There is more to it than having your Advertising Analytics, Reporting and Insights sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

Engine Swim
Celebrate Health
Grainshaker
Drupal
Brisbane Times
Green St Juice CO
AC/DC
Castran Gilbert
MyAccount
Toy World
Eway
Tassal
Bigcommerce
RMIT University
TPP
Bank of Cyprus
The Fortune Institute
Schiavello
Federation University Australia
Elucent
Passage To India
Switzer Media+Publishing
Fast.co
Loan Market
Crumpler
Boston Consulting Group
Think & Grow Rich Inc
Appstore
21st Century Australia Party
Oracle
Cleanfit
Fresh Cheese Company
Federation Square
Wild Rhino Shoes
Paypal
The University Of Melbourne
The Royal Melbourne Hospital
OJAY
Rydges
Garmin
Plants
Melbourne Sports and Aquatic Centre – MSAC
Kadac
Van Egmond Group
Carlton Football Club
White Suede
Melbourne Central
Australian Physiotherapy Association
Plan It Sync It
Watches of Switzerland
Bulk Nutrients
Aqium Gel
Tomorrow Stars Basketball
Bondi Sands
Smart Company
The Canberra Times
Vitura Health
Melbourne Heart
Madman Entertainment
ACTUATE IP
BlackMores
Catholic Insurance
Bostik
Associated Press
Windsorsmith
One Shift
Amino Active
Positive Poster
Parker Lane
National Relay Services
MAP
Focus On Furniture
131 Pizza
Uber
Grays Ecommerce
Palace Cinemas
Cronos Australia
Tek Ocean
Acquia Certified Site Builder Drupal
Novvi
Florsheim Shoes
SMH – The Sydney Morning Herald
Tribe
Cell Therapies
ADP Payroll
OMS – Order Management System
Australian Organic Food CO
Marshall White
Magento Solution Specialist
Adobe Professional
Street Kitchen
GPT Group
Ello
Chia
Arthur Galan
QV Skincare
Mecca Brands
DepSkin.com
NMI Insurance
Mark Alexander Design
National Museum of Australia
Fairfax Media
McArthur Skincare
Heat Holders
Ubertas Group
Buy Aussie Now
French Tables
ISO Certified
Dinosaur Designs
Coles
ABC
Melrose MCT
Matchbox Homewares
Hanover
Bintani Australia
SwinBurne University of Technology
WTFN
Sunday Creek
Peter Mac
The Burger Cheese
Engineers Without Borders
Liveoneday
High Street Armadale
James Buyer Advocates
PranaOn
Macmillan Publishing
CB Richard Ellis
News
iPrimus
SunSense Digital Agency
NextTech
Forbes
Viktoria & Woods
Microsoft Certified Azure Fundamentals
Movember
Rock Pool Group
DeeWhy Market
Metricon
Australian Anthill
LBG Australia and New Zealand
Beaumont
Instant RockStar
Vendor Advocacy Australia
Moov Head Lice
Oakdale Meat Co
Jetstar
The Age
Mamma Lucia
VISSF
Dial Before You Dig
Victorian Government
Australian Government
Naturtint
Ego Pharmaceuticals
Etihad Stadium
Passage Foods
GooglePlay
Hairhouse Warehouse
Royal Freemasons
Sports Power
Rackspace
DUSA, Deakin University Student Association
Kay&Burton
CAN- Common Wealth Bank
Google
Maxine
Ebay
Natralus Australia
Shell
Scrum.org
CSquared Executive
Toni&Guy
Craft CMS
Magento
Grow Your Business
Max’s
Unsw Australia
Arc One
Melrose Health
Atlantic Group of Companies
POSTER Magazine
Jalna
Xavier
Telstra

Testimonials

The &Mine team is great to work with and went beyond the brief to deliver a family violence website which was both engaging and easy to use. The team is collaborative, understand the constraints and sensitivities of a government environment and work alongside you to develop creative and practical solutions and ideas. Stakeholders have only had positive feedback about the website including with comments such as the best government website I have seen. Christine Panayotou, Director Communications, Family Safety Victoria

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