Advertising analytics

AndMine Analytics Dashboard – All channels are aggregated to determine you Brand Awareness and Digital Value Online

Within our Digital Marketing & Advertising Services, all of our decisions are driven by Advertising Analytics, Reporting and Insights.

What is Advertising Analytics, Reporting and Insights?

When it comes to digital advertising, everything can be measured. Advertising analytics, reporting and insights are a vital component of any campaign to measure your results against industry benchmarks and to draw valuable information from analytics reports. It’s from this process that you can determine what areas of your campaign are succeeding in terms of a favourable CPA (cost per acquisition) and what needs to be changed to deliver a better ROI (return on investment).

Google Analytics allows us to retrieve high-quality and specific data, providing transparency around any campaign and the cost per conversion. Combined with our expertise in AdWords, we can affect intelligent changes to your advertising campaigns to fine-tune their performance over time.

Advertising Analytics, Reporting and Insights &Mine

We use Google Analytics to perpetually measure the performance of an advertising strategy in real-time and everything we do is tracked. Analytics reports are interpreted by our expert Data Analysts who extract real insights from the data and turn potentially confusing metrics into simple, actionable solutions.

What sets us apart is our ability to understand how we can make the most effective changes to your campaign based on what the data is telling us. We always focus on conversions rather than clicks to ensure we are delivering real results for our clients, not just impressive numbers. Our digital refinement strategies are backed by over ten years of IP and we are a certified Google Partner Agency; so you can be confident in our ability to transform the findings of your company’s data into tangible results.

As part of AndMine’s digital advertising services we generate a bespoke aggregation dashboard for our clients. The dashboard pulls data from any API and showcases the insights of a campaign with easy-to-interpret visuals and screenshots. It presents insights into the overall ecosystem of your brand’s performance on a day-to-day basis. The dashboard is constantly updated through Google Analytics and it allows our clients to see how we are affect changes for a better ROI in real time. 

Cost Per Lead CPLAll channels are aggregated to determine you CPL Cost Per Lead and CPA, Cost Per Acquisition,

including Organic Channels

Cost Per Acquisition (CPA) Conversion

Refinements and Results

Our refinements are 100% data-driven aim to realign certain aspects of your advertising campaign in order to achieve the best results for your brand. Our overarching goal is always to perfect the optimisation of your advertising campaign through diligent analytics, reporting and insights to generate the most profitable ROI for your business.

If you would like to know more about how AndMine can help your company connect the dots between your online and real world business objectives, get in touch with us.

Cost Per Acquisition CoPA, CPA

There is more to it than having your Advertising Analytics, Reporting and Insights sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

ABC
Melbourne Heart
POSTER Magazine
Parker Lane
Scrum.org
Jetstar
Thomson Geer
CAN- Common Wealth Bank
Tribe
Macpherson Kelley
PranaOn
21st Century Australia Party
The Fortune Institute
Australian Government
GPT Group
Etihad Stadium
GooglePlay
SwinBurne University of Technology
Australian Physiotherapy Association
Windsorsmith
Fresh Cheese Company
NextTech
Aqium Gel
Forbes
Viktoria & Woods
Cronos Australia
Catholic Insurance
Arc One
Cleanfit
Crumpler
Madman Entertainment
Eway
OJAY
NMI Insurance
SunSense Digital Agency
Paypal
Kay&Burton
Atlantic Group of Companies
Bank of Cyprus
Passage Foods
BlackMores
VISSF
Ello
DeeWhy Market
Ego Pharmaceuticals
Magento
The Burger Cheese
News
Bigcommerce
Magento Solution Specialist
Drupal
Gilbert+Tobin
Xavier
131 Pizza
RMIT University
Boston Consulting Group
Cooper Mills
White Suede
The Canberra Times
Australian Anthill
Acquia Certified Site Builder Drupal
Buy Aussie Now
MyAccount
Melrose Health
Engineers Without Borders
Grow Your Business
The Royal Melbourne Hospital
Adobe Professional
Sports Power
NGS Super
Rydges
Chia
Mamma Lucia
Amino Active
Natralus Australia
Mecca Brands
High Street Armadale
ISO Certified
Oracle
Arthur Galan
Craft CMS
DepSkin.com
Green St Juice CO
Liveoneday
Rackspace
Dial Before You Dig
Tomorrow Stars Basketball
Schiavello
Think & Grow Rich Inc
Watches of Switzerland
French Tables
Max’s
Instant RockStar
Cell Therapies
Bintani Australia
Palace Cinemas
Bostik
Australian Organic Food CO
Dinosaur Designs
Vendor Advocacy Australia
Focus On Furniture
Carlton Football Club
Ebay
Ubertas Group
Metricon
ACTUATE IP
Google
Plan It Sync It
Grainshaker
Maxine
CB Richard Ellis
Mark Alexander Design
The Age
Switzer Media+Publishing
Coles
Gadens
Tassal
Peter Mac
Rock Pool Group
Grays Ecommerce
Vitura Health
QV Skincare
Fit My Car
Taylor Rose
Florsheim Shoes
Telstra
Loan Market
SMH – The Sydney Morning Herald
LBG Australia and New Zealand
Smart Company
Unsw Australia
King Wood Mallesons
MAP
Elucent
Street Kitchen
DUSA, Deakin University Student Association
Plants
Federation University Australia
Fast.co
Garmin
Shell
Victorian Government
Fairfax Media
Celebrate Health
Toni&Guy
ADP Payroll
Sunday Creek
Inferflora
Banki Haddock Fiora
National Museum of Australia
AC/DC
McArthur Skincare
Macmillan Publishing
Appstore
Bulk Nutrients
Tek Ocean
OMS – Order Management System
HGG 
Wild Rhino Shoes
Beaumont
Engine Swim
Moov Head Lice
Marshall White
Positive Poster
Oakdale Meat Co
Novvi
Heat Holders
CSquared Executive
Bondi Sands
Movember
The University Of Melbourne
TPP
National Relay Services
Melbourne Sports and Aquatic Centre – MSAC
Melrose MCT
Hairhouse Warehouse
Jalna
WTFN
Van Egmond Group
Kadac
Federation Square
One Shift
Toy World
Microsoft Certified Azure Fundamentals
Associated Press
Melbourne Central
Brisbane Times
Passage To India
Uber
Herbert Smith Freehills
Royal Freemasons
Matchbox Homewares
ISO CERTIFIED 27001
Castran Gilbert
iPrimus
Hanover
Naturtint
James Buyer Advocates

Testimonials

Just a quick note to say a big thanks and well done for doing what you said you would - building us a world class Health Food web site.  It looks great! We will find a way to properly thank your team for their hard work and terrific results. Russell, CEO, Melrose Health

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