data breach

One of AndMine’s SEO agency services is SEO Multichannel Marketing.

What is SEO Multichannel Marketing?

With the explosion of digital, the way brands are engaging with consumers has drastically changed. A winning marketing strategy these days goes beyond making sure you have an Instagram account, a steady email marketing campaign and a print ad in all the right places. It even goes beyond making sure the branding on each of your marketing channels is informative, attractive and consistent. Why? Because modern consumers are more intelligent than ever before, each one with a device at their fingertips with the key to a world of information: Google.

The fact that search engine research has become an integral step in the purchase pathway may make it seem like you are at the mercy of the world wide web. However, by executing SEO multichannel marketing, you can actually turn this into a capitalisation opportunity.

By optimising all the marketing content you distribute across channels for the exact keywords you are winning, you can manipulate the chosen search terms and results and direct consumer research in your favour. If competitors are targeting your keywords or it is a cluttered content space already, a way to battle this is to create entirely fresh copy. For example, you can create a fun hashtag that is completely unique to your business and inject it into every marketing channel you are working across.

This means that when the digitally-savvy consumer is exposed to your campaign, whichever channel they choose to be active on, they will be exposed to your unique copy. When they plug your keywords into Google, you can fully dominate the results with your bespoke and targeted content and encourage them to complete their purchase journey.

SEO Multichannel Marketing AndMine

We understand digital and we know how important it is to harness the results of all online marketing efforts and translate them into sales and a healthy ROI. When we work with a client to help with your multichannel marketing strategy and aligning it to SEO, it all starts with an honest conversation. First, we find out what your business goals are and who you want to target. Then, put the wheels in motion to develop a creative, search engine optimised, multi-channel approach to drive traffic to your site and increase your conversion rate. The process involves:

With the campaign optimised for SEO, all of your marketing spend will be targeted towards leading potential customers to the content that will make them convert.

Optimised Marketing for Optimal ROI

Digital is all about capturing data and using the insights to evolve and grow your marketing until it is optimised. That’s why we track the analytics for each targeted platform and evaluate whether the copy and visuals of the distributed content are directing consumers through the SEO funnel we have created. We continue to boost SEO efforts through all marketing channels until the path to purchase is being fully and effectively guided for maximum growth.

Does your brand need to adopt an SEO multichannel marketing strategy? We can help.

There is more to it than having your SEO Multichannel Marketing sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

Shell
Appstore
Victorian Government
Australian Organic Food CO
High Street Armadale
ADP Payroll
CSquared Executive
RMIT University
Chia
Craft Cms
Bostik
Passage To India
Atlantic Group of Companies
One Shift
Moov Head Lice
Beaumont
Bondi Sands
Xavier
OJAY
Castran Gilbert
Rackspace
Bigcommerce
Madman Entertainment
James Buyer Advocates
Melbourne Central
Unsw Australia
Smh
Grow Your Business
abc
Ello
LBG Australia and New Zealand
Ubertas Group
Parker Lane
Kadac
MAP
Ego Pharmaceuticals
Microsoft-Certified-Azure-Fundamentals
Anthill
Kay&Burton
Magento Solution Specialist
Buy Aussie Now
OMS – Order Management System
Bintani Australia
Drupal
QV Skincare
Uber
Matchbox Homewares
DeeWhy Market
Grainshaker
Naturtint
Ebay
Hairhouse Warehouse
Garmin
GooglePlay
Maxine
Tribe
Bulk Nutrients
Tomorrow Stars Basketball
Google
Toni&Guy
MyAccount
Melrose Health
CB Richard Ellis
GPT Group
Sports Power
Windsorsmith
SunSense Digital Agency
Liveoneday
Arthur Galan
Rydges
Professional
University of Melbourne
Australian Physiotherapy Association
WTFN
Dinosaur Designs
Vendor Advocacy Australia
Mamma Lucia
Acquia Drupal Certification
Bank of Cyprus
Novvi
Toy World
Fortune Institute
BlackMores
Paypal
Oracle
Sunday Creek
Forbes
Associated Press
News
Van Egmond Group
Hanover
Aqium Gel
The Age
Boston Consulting Group
Passage Foods
Macmillan Publishing
DUSA, Deakin University Student Association
Positive Poster
Heat Holders
Eway
Scrum
TPP
21st Century Australia Party
DepSkin.com
Wild Rhino Shoes
NMI Insurance
Switzer
Mecca Brands
Melrose MCT
Telstra
Palace Cinemas
Watches of Switzerland
Amino Active
Brisbane Times
Arc One
Rock Pool Group
ISO Certified
Fairfax Media
Coles
Grays Ecommerce
Metricon
131 Pizza
Etihad Stadium
Fresh Cheese Company
Smart Company
Instant RockStar
Melbourne Sports and Aquatic Centre – MSAC
White Suede
VISSF
National Museum of Australia
Dial Before You Dig
Royal Freemasons
Federation Square
CAN
Focus On Furniture
Engineers Without Borders
Viktoria & Woods
Green St Juice CO
Magento
Tassal
McArthur Skincare
Street Kitchen
National Relay Services
Grow Rich
Natralus Australia
Loan Market
Movember
Celebrate Health
Jalna
Plan It Sync It
Marshall White
Jetstar
Catholic Insurance
iPrimus
Florsheim Shoes
Max’s
Australia Goverment
Canberra
Federation University Australia
Elucent
Crumpler
Melbourne Heart
POSTER Magazine
Cronos Australia
Oakdale Meat Co
The Burger Cheese
Engine Swim
Swin
Schiavello
Fast.co
Tek Ocean
AC/DC

Testimonials

I work with AndMine for my web development and website content management. Changes are always made quickly and I'm kept in the loop at all times - the website continues to generate awesome results. Jason Digby, Eatmusik

More Testimonials
AndMine-Google-Partner-Signature