data breach

One of AndMine’s SEO agency services is SEO Multichannel Marketing.

What is SEO Multichannel Marketing?

With the explosion of digital, the way brands are engaging with consumers has drastically changed. A winning marketing strategy these days goes beyond making sure you have an Instagram account, a steady email marketing campaign and a print ad in all the right places. It even goes beyond making sure the branding on each of your marketing channels is informative, attractive and consistent. Why? Because modern consumers are more intelligent than ever before, each one with a device at their fingertips with the key to a world of information: Google.

The fact that search engine research has become an integral step in the purchase pathway may make it seem like you are at the mercy of the world wide web. However, by executing SEO multichannel marketing, you can actually turn this into a capitalisation opportunity.

By optimising all the marketing content you distribute across channels for the exact keywords you are winning, you can manipulate the chosen search terms and results and direct consumer research in your favour. If competitors are targeting your keywords or it is a cluttered content space already, a way to battle this is to create entirely fresh copy. For example, you can create a fun hashtag that is completely unique to your business and inject it into every marketing channel you are working across.

This means that when the digitally-savvy consumer is exposed to your campaign, whichever channel they choose to be active on, they will be exposed to your unique copy. When they plug your keywords into Google, you can fully dominate the results with your bespoke and targeted content and encourage them to complete their purchase journey.

SEO Multichannel Marketing AndMine

We understand digital and we know how important it is to harness the results of all online marketing efforts and translate them into sales and a healthy ROI. When we work with a client to help with your multichannel marketing strategy and aligning it to SEO, it all starts with an honest conversation. First, we find out what your business goals are and who you want to target. Then, put the wheels in motion to develop a creative, search engine optimised, multi-channel approach to drive traffic to your site and increase your conversion rate. The process involves:

With the campaign optimised for SEO, all of your marketing spend will be targeted towards leading potential customers to the content that will make them convert.

Optimised Marketing for Optimal ROI

Digital is all about capturing data and using the insights to evolve and grow your marketing until it is optimised. That’s why we track the analytics for each targeted platform and evaluate whether the copy and visuals of the distributed content are directing consumers through the SEO funnel we have created. We continue to boost SEO efforts through all marketing channels until the path to purchase is being fully and effectively guided for maximum growth.

Does your brand need to adopt an SEO multichannel marketing strategy? We can help.

There is more to it than having your SEO Multichannel Marketing sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

Magento Solution Specialist
CAN- Common Wealth Bank
Fast.co
MAP
Watches of Switzerland
Viktoria & Woods
Gadens
Peter Mac
DeeWhy Market
Amino Active
Eway
PranaOn
CB Richard Ellis
OMS – Order Management System
Matchbox Homewares
Think & Grow Rich Inc
The Canberra Times
Wild Rhino Shoes
King Wood Mallesons
Hairhouse Warehouse
Australian Physiotherapy Association
Macmillan Publishing
White Suede
Adobe Professional
Mark Alexander Design
Arthur Galan
Ego Pharmaceuticals
Max’s
Jalna
Elucent
The Burger Cheese
McArthur Skincare
Etihad Stadium
POSTER Magazine
Bigcommerce
Plants
Beaumont
GPT Group
Positive Poster
Fresh Cheese Company
Ello
Parker Lane
Boston Consulting Group
Passage To India
One Shift
Drupal
Atlantic Group of Companies
Paypal
Florsheim Shoes
OJAY
Chia
Hanover
Dial Before You Dig
Catholic Insurance
Brisbane Times
BHF
James Buyer Advocates
Palace Cinemas
Oracle
The Royal Melbourne Hospital
The Fortune Institute
Shell
Tek Ocean
Federation Square
Cronos Australia
Cell Therapies
RMIT University
Metricon
Celebrate Health
BlackMores
Ebay
Magento
Australian Government
Castran Gilbert
Grays Ecommerce
LBG Australia and New Zealand
Telstra
DUSA, Deakin University Student Association
Scrum.org
Naturtint
The Age
News
Federation University Australia
Maxine
Bulk Nutrients
Schiavello
Passage Foods
Marshall White
SMH – The Sydney Morning Herald
Mecca Brands
MyAccount
Rackspace
Dinosaur Designs
Coles
ABC
Tribe
Thomson Geer
Uber
131 Pizza
Grainshaker
Windsorsmith
Engineers Without Borders
Toni&Guy
SunSense Digital Agency
Melrose Health
Plan It Sync It
High Street Armadale
NMI Insurance
TPP
Microsoft Certified Azure Fundamentals
Unsw Australia
Aqium Gel
GooglePlay
Natralus Australia
Forbes
Sports Power
French Tables
Rock Pool Group
VISSF
DepSkin.com
Kay&Burton
Cleanfit
Arc One
NextTech
Movember
ACTUATE IP
Loan Market
Garmin
Bostik
Xavier
iPrimus
Fairfax Media
Inferflora
Green St Juice CO
Bank of Cyprus
Vendor Advocacy Australia
National Museum of Australia
Google
Focus On Furniture
Ubertas Group
Tassal
Rydges
Engine Swim
AC/DC
Mamma Lucia
Melbourne Sports and Aquatic Centre – MSAC
ISO CERTIFIED 27001
21st Century Australia Party
Bondi Sands
Smart Company
Vitura Health
ADP Payroll
SwinBurne University of Technology
The University Of Melbourne
Crumpler
Australian Organic Food CO
Associated Press
CSquared Executive
WTFN
Melbourne Central
Victorian Government
Sunday Creek
Heat Holders
Melrose MCT
Novvi
Toy World
Melbourne Heart
Acquia Certified Site Builder Drupal
Jetstar
Tomorrow Stars Basketball
Cooper Mills
Van Egmond Group
Appstore
HGG 
Oakdale Meat Co
Instant RockStar
QV Skincare
Buy Aussie Now
Gilbert+Tobin
ISO Certified
National Relay Services
Switzer Media+Publishing
Herbert Smith Freehills
Street Kitchen
Australian Anthill
Carlton Football Club
Moov Head Lice
Bintani Australia
Grow Your Business
Madman Entertainment
Royal Freemasons
Kadac
Craft CMS
Liveoneday

Testimonials

You guys have been absolutely amazing to work with and we are extremely happy with the website and how it has come to life. Thank you for all your hard work and dedication in getting this live on our set date and for assisting us and being patient with us with all the changes we have requested.

Katarina Heath , LifeChanger Foundation

More Testimonials
AndMine-Google-Partner-Signature