Digital Media buying

We help our clients make intelligent digital media buying and advertising channel choices as part of our Digital Marketing & Advertising Services.

What is Digital Media Buying?

Media buying within digital is about positioning your advertising content in the right place, in front of the right people and at the right time. By being smart about exactly how you showcase your content in vast digital landscape, you can affect the outcome of your campaigns dramatically. Elements of media buying to be considered include the advertising channel or platform you choose, for example, Facebook, Youtube or Pre-roll channel 9; who you target, such females under 18 in Australia; and the scheduling and timing of your ad, which may be prime time for exposure to young teenagers. Each element has a vast number of variables to choose from and the choices will have vast effects on your campaign’s efficacy and performance. To succeed and reap the best possible results, you need to make these decisions intelligently using historical data, industry performance benchmarks and make refinements to you media buying strategy as you go.

Digital Media Buying, Advertising Channels &Mine

At AndMine, we define digital media buying as purchasing any space in the digital realm that can be clicked; this is where we set ourselves apart. By working exclusively with clicks we can focus generating real data in real time to ensure we are constantly improving a campaign’s digital positioning and cost per acquisition (CPA). By closely monitoring analytics across multichannel advertising, be it on social media, pre-roll television, the Google Display network or Youtube, we always stay on top of what channel is driving our clients not only the most traffic, but the best quality traffic. We provide our clients with the best ROI on their campaign.

Buying Digital Space for Optimised Results

Making the right choice in buying digital media space is all about being aware of consumer trends, being on top of the emerging advertising platforms and being absolutely competent in gathering campaign data and using analytics intelligently to adapt and improve your media buying strategy. We tick all the boxes, which is why we are experts in helping our clients make the very best choices in digital ad distribution to achieve the best CPA and ROI for your business.

 

Curious to find out more about how we can help you make intelligent choices around your advertising channels and media buying? Get in touch.

There is more to it than having your Digital Media Buying and Advertising Channels sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

HGG 
NMI Insurance
Dial Before You Dig
RMIT University
DepSkin.com
Ubertas Group
Bulk Nutrients
Gadens
Aqium Gel
GooglePlay
Australian Physiotherapy Association
Australian Anthill
Van Egmond Group
Vitura Health
Marshall White
Melrose MCT
The Canberra Times
Associated Press
WTFN
ISO Certified
Ebay
CAN- Common Wealth Bank
DUSA, Deakin University Student Association
Max’s
Tribe
Rackspace
Peter Mac
ADP Payroll
Ello
Jetstar
Mamma Lucia
Brisbane Times
OMS – Order Management System
Arthur Galan
The Royal Melbourne Hospital
Chia
Melbourne Heart
News
Street Kitchen
Fast.co
Florsheim Shoes
Craft CMS
Passage To India
LBG Australia and New Zealand
Grainshaker
Magento
Cooper Mills
Metricon
Moov Head Lice
Federation University Australia
Melbourne Central
SunSense Digital Agency
Forbes
Watches of Switzerland
McArthur Skincare
Uber
Bondi Sands
MyAccount
Scrum.org
Fairfax Media
King Wood Mallesons
Tomorrow Stars Basketball
Loan Market
Victorian Government
Oakdale Meat Co
Switzer Media+Publishing
POSTER Magazine
The University Of Melbourne
SMH – The Sydney Morning Herald
Heat Holders
Boston Consulting Group
Natralus Australia
Green St Juice CO
Rock Pool Group
Windsorsmith
Engine Swim
One Shift
SwinBurne University of Technology
Tek Ocean
Hairhouse Warehouse
James Buyer Advocates
Bank of Cyprus
Toni&Guy
ISO CERTIFIED 27001
National Museum of Australia
Mecca Brands
Parker Lane
Rydges
NGS Super
GPT Group
Thomson Geer
Celebrate Health
Appstore
Buy Aussie Now
Positive Poster
Grow Your Business
Unsw Australia
Madman Entertainment
MAP
NextTech
Palace Cinemas
Liveoneday
Gilbert+Tobin
Banki Haddock Fiora
Drupal
Passage Foods
Fresh Cheese Company
Castran Gilbert
High Street Armadale
Beaumont
Melrose Health
Instant RockStar
Herbert Smith Freehills
Inferflora
Amino Active
Adobe Professional
Matchbox Homewares
Movember
VISSF
Shell
Focus On Furniture
Macpherson Kelley
The Burger Cheese
Fit My Car
iPrimus
ABC
Engineers Without Borders
Ego Pharmaceuticals
Etihad Stadium
Coles
ACTUATE IP
Telstra
Tassal
Catholic Insurance
Acquia Certified Site Builder Drupal
CSquared Executive
White Suede
BlackMores
French Tables
Maxine
Hanover
OJAY
Grays Ecommerce
Toy World
Google
Melbourne Sports and Aquatic Centre – MSAC
Cronos Australia
Dinosaur Designs
Plan It Sync It
Xavier
Atlantic Group of Companies
Kay&Burton
Taylor Rose
Macmillan Publishing
AC/DC
Royal Freemasons
Paypal
Viktoria & Woods
Elucent
Oracle
Sports Power
131 Pizza
Jalna
Australian Government
Schiavello
Mark Alexander Design
21st Century Australia Party
PranaOn
Bostik
Microsoft Certified Azure Fundamentals
Crumpler
Smart Company
National Relay Services
Wild Rhino Shoes
Naturtint
Sunday Creek
The Age
Kadac
Cleanfit
Arc One
Carlton Football Club
Bigcommerce
Australian Organic Food CO
Plants
Think & Grow Rich Inc
Garmin
CB Richard Ellis
Eway
QV Skincare
Novvi
Magento Solution Specialist
Bintani Australia
The Fortune Institute
Federation Square
TPP
Vendor Advocacy Australia
DeeWhy Market
Cell Therapies

Testimonials

Metricon recently worked with AndMine on a major online brand promotion. We were impressed with AndMine’s thinking from concept stage through to campaign execution. We would not hesitate to brief AndMine again on future projects. Yvonne Abood, Marketing Manager, Metricon Homes

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