If you’re not measuring, you’re not marketing.
Traditional marketing is constrained by it’s metrics making – ROI, Sales Increases, Brand Recognition are all difficult to pin point. Digital marketing, by comparison, makes traditional look stone-aged by comparison! Consumers don’t interact with one channel in a vacuum, but using a range of diverse, interconnected media. Digital Auditing of your site will help you recognize the faults and irregularities in your website.
The first stage of any successful marketing strategy is to look at your analytics and set a benchmark to where growth can begin! Establishing a benchmark and analysing shifts from month to month allows us to find where your websites baseline was, as well as the impact of a range of integrated marketing activities. These insights allow us to refine ongoing marketing and SEO strategy, measure consumer engagement and track advertising effectiveness with the aim of increasing our understanding of and improving end-to-end conversions.
Services of AndMine’s Analytic Strategy include:
Social Marketing Metrics
eCommerce Analytics and Plugins
Search Engine Ranking Programs
Month-to-Month Analytics and Refinement
Consumer Engagement Testing
AB Multivariate Testing
MailAndMine EDM Analytics
Digital Auditing of Your Website: Visitor Intelligence is only a part of digital. Nothing online sits in a silo anymore. To avoid costly mistakes AndMine’s gives direct and honest answers before we quote. Our in house team delivers all our digital agency services with speed and quality. Basically, If it is digital, we do it. Go on, test us.
Michael and his team have just launched our new website and the team at AndMine have been professional and a pleasure to deal with. From the very start, it was evident that Michael was able to deliver a first class website and gave great advice about social media and other tools we need to consider, given the nature of our business. After several design phases, we worked closely together and achieved a result that we are very happy with. I wouldn’t hesitate recommending AndMine for web and online marketing related services. Illona Vak, C Squared ExecutiveMore Testimonials