social media management

We create SEO calendars and SEO scheduling strategies as part of our overall SEO agency services.

What is SEO Scheduling?

SEO scheduling is the part of the process of intelligently planning SEO efforts around the precise windows in which your digital campaign will be pushed live on various platforms.

These days, no aspect of digital exists in a silo; if a brand is launching a new TV ad campaign, the same campaign should be replicated across the brand’s other digital outlets, including social media and their own website. Today, the first thing people do when they see an interesting ad is Google it. So, in order for a campaign to come together in the most fruitful way, you must be ready for when the search volume for those keywords surges.

Preemptively dominating Google’s results for the keywords associated with your campaign will ensure that everyone impacted by your advertising can be easily funneled online to become potential customers. How can you make sure this happens? By scheduling SEO content to go live prior to your campaign launch.

Other elements of SEO calendar management include focusing on the exact time, date and day of the week that content is published. Depending on the content, platform and audience, these variables can be adjusted for maximum engagement results and best search engine results.  

SEO Scheduling Strategy AndMine  

AndMine’s approach to rolling out digital campaigns centres around optimised scheduling for maximising ROI for our clients. Our publishing calendars are built to ensure every person exposed to your advertising has the potential to convert if they Google the campaign. We do this by ensuring that we win the relevant keywords organically for search and on social media though #hashtags before advertising begins and people take to Google to find out more, causing a category uplift.

Our thorough research takes into account forecasted periodical uplifts in search volume, competitor campaigns and trending content. With this in mind, we accurately and accordingly prepare and create a schedule that details yearly, monthly and daily planned activity for your digital campaign. This schedule becomes the framework upon which the SEO strategy is built, fully synced with entire scope of your marketing efforts, including even offline channels such as print ads.

Optimised Scheduling for Optimised Results

SEO scheduling is not just about planning and publishing posts but also analysing results and adapting the strategy to achieve better results. We manage publishing through our own custom dashboard that provides real time insights and monitors the impact of our scheduling strategy. Our insights reveal when variables like a significant industry shift happen, for example, a competitor launching a campaign with similar keywords. Being on top of monitoring this allows us to respond and readjust the schedule either in terms of content or time of publication so that you can remain competitive in your market.

Need some help with your SEO scheduling and calendar creation? Write to us.

There is more to it than having your SEO Scheduling sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

GPT Group
Loan Market
MSAC
Elucent
Fresh Cheese Company
Arthur Galan
Dial Before You Dig
SunSense Digital Agency
Ubertas Group
Telstra
Grainshaker
Fortune Institute
Hanover
street kitchen
Palace Cinemas
Rock Pool Group
Magento Solution Specialist
Unsw Australia
QV Skincare
Grow Rich
Max
National Museum of Australia
White Suede
University of Melbourne
passage to india
OJAY
Dinosaur Designs
Victorian Government
Atlantic Group
Bank of Cyprus
Wild Rhino Shoes
One Shift
Grays Ecommerce
ISO Certified
Eway
CBRE
Appstore
MAP
Positive Poster
Shell
RMIT University
Scrum
MyAccount
Moov Head Lice
Heat Holders
Nmiinsurance
Melrose MCT
Chia
catholic insurance
LBG Australia and New Zealand
Van Egmond Group
McArthur Skincare
ADP Payroll
Jalna
The Age
Professional
Garmin
Melbourne Heart
Aqium Gel
Engineers Without Borders
Sunday creek
Mamma Lucia
Oracle
21st Century Education Agency
WTFN
CAN
BlackMores
Engine Swim
Madman Entertainment
Australian Physiotherapy Association
Windsorsmith
Kay Burton
Celebrate health
Melbourne Central
Dusa
Fed Square
Sports Power
Smh
James Buyer Advocates
TSB
Ebay
Coles
Oakdale
Tony and Guy
Canberra
GooglePlay
Tassal
Royal Freemasons
Forbes
Grow Your Business
Xavier
Watches of Switzerland
Bondi Sands
Bostik
Focus On Furniture
Vendor Advocacy Australia
Microsoft-Certified-Azure-Fundamentals
OMS
Australia Goverment
Ego Pharmaceuticals
National Relay Services
Movember
Parker Lane
Bintani
High Street Armadale
BCG
DeeWhy Market
AC/DC
Matchbox
Tek Ocean
Federation
Google
Instant RockStar
Acquia Drupal Certification
Ello
Rackspace
Toy World
DepSkin.com
Australian organic foods
Digital Agency Panitsync
Switzer
Amino Active
Beaumont
Anthill
Marshall White
Brisbane Times
131 Pizza
Macmillan
Viktoria + Woods
Florsheim
Paypal
abc
Associated Press
Rydges
vissf
Castran Gilbert
Drupal
Bigcommerce
POSTER Magazine
CSquared Executive
Magento
Etihad Stadium
Hairhouse Warehouse
TPP
Natralus Australia
Fairfax Media
Melrose Health
tribe
Metricon
Maxine
News
Uber
The Burger Cheese
Novvi
Jetstar
Arc One
Green St Juice
Swin
Crumpler
Liveoneday
Smart Company
Cronos Australia
Bulk Nutrients
iPrimus
Schiavello

Testimonials

Michael has a wealth of knowledge in business development and management, especially online businesses. His passion and experience in this fast growing and emerging industry is unrivalled.

Dr Viet Le,Lecturer at Swinburne University

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