social media management

We create SEO calendars and SEO scheduling strategies as part of our overall SEO agency services.

What is SEO Scheduling?

SEO scheduling is the part of the process of intelligently planning SEO efforts around the precise windows in which your digital campaign will be pushed live on various platforms.

These days, no aspect of digital exists in a silo; if a brand is launching a new TV ad campaign, the same campaign should be replicated across the brand’s other digital outlets, including social media and their own website. Today, the first thing people do when they see an interesting ad is Google it. So, in order for a campaign to come together in the most fruitful way, you must be ready for when the search volume for those keywords surges.

Preemptively dominating Google’s results for the keywords associated with your campaign will ensure that everyone impacted by your advertising can be easily funneled online to become potential customers. How can you make sure this happens? By scheduling SEO content to go live prior to your campaign launch.

Other elements of SEO calendar management include focusing on the exact time, date and day of the week that content is published. Depending on the content, platform and audience, these variables can be adjusted for maximum engagement results and best search engine results.  

SEO Scheduling Strategy AndMine  

AndMine’s approach to rolling out digital campaigns centres around optimised scheduling for maximising ROI for our clients. Our publishing calendars are built to ensure every person exposed to your advertising has the potential to convert if they Google the campaign. We do this by ensuring that we win the relevant keywords organically for search and on social media though #hashtags before advertising begins and people take to Google to find out more, causing a category uplift.

Our thorough research takes into account forecasted periodical uplifts in search volume, competitor campaigns and trending content. With this in mind, we accurately and accordingly prepare and create a schedule that details yearly, monthly and daily planned activity for your digital campaign. This schedule becomes the framework upon which the SEO strategy is built, fully synced with entire scope of your marketing efforts, including even offline channels such as print ads.

Optimised Scheduling for Optimised Results

SEO scheduling is not just about planning and publishing posts but also analysing results and adapting the strategy to achieve better results. We manage publishing through our own custom dashboard that provides real time insights and monitors the impact of our scheduling strategy. Our insights reveal when variables like a significant industry shift happen, for example, a competitor launching a campaign with similar keywords. Being on top of monitoring this allows us to respond and readjust the schedule either in terms of content or time of publication so that you can remain competitive in your market.

Need some help with your SEO scheduling and calendar creation? Write to us.

There is more to it than having your SEO Scheduling sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

Trusted by

Focus On Furniture
GPT Group
High Street Armadale
Arc One
Moov Head Lice
Matchbox
Grow Rich
Movember
Instant RockStar
Australian Physiotherapy Association
One Shift
Microsoft-Certified-Azure-Fundamentals
News
OMS
Elucent
tribe
Crumpler
Appstore
Tek Ocean
Smart Company
Professional
CBRE
TSB
Victorian Government
Anthill
Sports Power
Marshall White
BlackMores
DepSkin.com
Natralus Australia
Uber
MAP
Scrum
WTFN
Fortune Institute
Bank of Cyprus
Palace Cinemas
Loan Market
OJAY
Kay Burton
GooglePlay
Bintani
Swin
SunSense Digital Agency
TPP
Arthur Galan
MSAC
Etihad Stadium
The Age
Coles
Schiavello
POSTER Magazine
Green St Juice
BCG
Ebay
Hairhouse Warehouse
Viktoria + Woods
Dusa
Rock Pool Group
Mamma Lucia
Grays Ecommerce
Ego Pharmaceuticals
Toy World
Cronos Australia
Liveoneday
Tassal
James Buyer Advocates
Brisbane Times
Chia
Nmiinsurance
Macmillan
Aqium Gel
ADP Payroll
Melrose MCT
Magento Solution Specialist
Jetstar
abc
AC/DC
Paypal
Bondi Sands
Bigcommerce
Associated Press
RMIT University
Dial Before You Dig
Atlantic Group
Tony and Guy
White Suede
Fresh Cheese Company
National Museum of Australia
Australia Goverment
Engine Swim
Eway
Max
21st Century Education Agency
Dinosaur Designs
Hanover
Telstra
Maxine
University of Melbourne
Acquia Drupal Certification
Watches of Switzerland
Vendor Advocacy Australia
Parker Lane
Drupal
Fairfax Media
Melbourne Central
Rydges
Positive Poster
Fed Square
Magento
Google
iPrimus
Unsw Australia
Smh
Forbes
National Relay Services
CSquared Executive
Grow Your Business
vissf
Oracle
Canberra
Castran Gilbert
LBG Australia and New Zealand
Royal Freemasons
131 Pizza
DeeWhy Market
Rackspace
MyAccount
CAN
Van Egmond Group
Jalna
QV Skincare
The Burger Cheese
Bulk Nutrients
Melrose Health
ISO Certified
Ubertas Group
Metricon
Amino Active
Switzer
Novvi
Ello
Engineers Without Borders
Digital Agency Panitsync
Shell
Madman Entertainment
Melbourne Heart
McArthur Skincare

Testimonials

We decided to make the commitment and drop Traditional Marketing like Yellow pages and trial AndMine's Website Development, Design and Email Marketing Services. We never looked back and business is always booming. We certainly would not have been able to grow our business to where it is today without AndMine. Monika & Ellen, The Depskin Centre

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