AndMine is a leading Australian eCommerce, e-Tail, e-Marketing company that specialises in design, development and ongoing marketing services. We’ve built standalone stores and worked with franchise businesses to develop multinational and multi-language platforms. This sector has advanced by leaps and bounds in the past decade, and while we’ve built tons of eStorefronts, the ones with the best and most stable return and growth come from the following 4 platforms:

eCommerce Top 4 Platform Recommendations


From Great Design to Perfect Functionality

You can easily meet style guides and common functionalities with any platform. Design is simply a reflection of your creative budget, as all platforms have the flexibility to take your design where it needs to go. The key question, however, is which to choose and when (your choice of platform has an enormous bearing on success). We also tackle ‘switching platforms’ (call us on this), but for a new build, consider the options below;


Basic with benefits;

Woo Commerce is great, fast to install and is built on top of Wordpress. You will benefit from what the supercharged, 10-year-ahead content marketing platform has built in. So it’s most ideal when you want the 2-in-1 solution and spend a chunk of your marketing activity on content publishing. However, it starts to fall over when you push Woo commerce to do more than out-of the-box configurability. We also build WooCommerce for clients who want a simple solution on top of an existing Wordpress site with strong organic traffic.


Obvious to Enterprise; 

The “Hosted” SaaS platform leaders for configurable out-of-the-box eCommerce are BigCommerce and Shopify. Some clients pre-choose the platform based on how they like the advertising (fair enough), but it really comes down to how much more you want the site to be out of the box. They are both brilliant, have hundreds of features out of the box (many of which you may never use) and have extensions through dedicated APP stores. To choose one over the other, the devil is in the detail. We say “obvious” as they are obvious eCommerce choices for most companies. You get a lot of bang for your buck. We say “to Enterprisebecause both platforms have enterprise pathways which we have extended enormously for clients, including pushing the system past configurable to custom, and building custom apps. This includes everything from syncing custom ERP and accounting tools to Visual Merchandisers, and everything in between. One note though, once you move to enterprise on these platforms, your budget and maintenance will enter an enterprise level as well.


Enterprise;

Magento2 is our preference for Enterprise eCommerce. It is a step-up from the obvious SaaS, out-of-the-box hosted platforms. In a programming sense, we can edit the core database, while the other platforms will be locked down.  This provides the greatest flexility between configurable out-of-box functions. The line between Obvious to Enterprise and Enterprise, or Woo / Shopify / BigCommerce OR Magento2 will again, come down to the specific function or functions required, and your budget. If a single 10% function will chew up 50% of the budget, will it make 50% of the returns or save 50% of the ongoing resources? If not, consider simplifying the build and adding on to it once you achieve certain goals.


Before you Build.

We encourage companies to look carefully at the phases in each project, to not over-invest, and to consider the functional requirements vs. benefits before build. There will be either an obvious discussion or a small investment upfront to ensure you get the best out of your eCommerce launch. And if you need to build upon, switch or scale; locally, nationally or globally, we’ve done that for our clients too.

Finally, our end-to-end approach means we can build the eCommerce storefront, then optimise it for profitable returns for you. There is no point building a store that doesn’t yield profit, and to touch audiences in every way possible, you must structure your sites in ways that benefit from cross-promotions from day one.

Sign Up
for Digital Advice and Event Invitations

We don't use a sales team, we rely on our 20+ years at the forefront of digital, and we love to share our knowledge.

To find out about our services, click and item above. For advice, tips, tricks and case studies check out our advice blog. We've been bridging technology and marketing for over 20 years, and confidently share commercial advice before we quote. If it's digital we do it. Go on, Test us;

Trusted by

James Buyer Advocates
News
Fairfax Media
Melrose Health
Mamma Lucia
Engineers Without Borders
Positive Poster
Liveoneday
Drupal
ISO Certified
Palace Cinemas
Smh
Parker Lane
Dinosaur Designs
Metricon
ADP Payroll
Grow Your Business
SunSense Digital Agency
Castran Gilbert
LBG Australia and New Zealand
tribe
Schiavello
Cronos Australia
MSAC
White Suede
Appstore
The Age
Vendor Advocacy Australia
Paypal
POSTER Magazine
Tek Ocean
RMIT University
Atlantic Group
Kay Burton
High Street Armadale
Ello
Brisbane Times
Ubertas Group
BlackMores
Grays Ecommerce
Ebay
Engine Swim
Arc One
Uber
Swin
Melrose MCT
Scrum
National Relay Services
Rydges
Fortune Institute
Iso 9001 2015
Acquia Drupal Certification
Rackspace
21st Century Education Agency
Sports Power
Green St Juice
Elucent
Natralus Australia
abc
Etihad Stadium
Jetstar
Toy World
CAN
Magento Solution Specialist
Van Egmond Group
University of Melbourne
AC/DC
iPrimus
Bigcommerce
Novvi
Telstra
Marshall White
Instant RockStar
Aqium Gel
vissf
CSquared Executive
Smart Company
Unsw Australia
Grow Rich
Royal Freemasons
Focus On Furniture
Rock Pool Group
Max
TPP
One Shift
Viktoria + Woods
Dusa
Eway
Arthur Galan
GooglePlay
Shell
Hanover
QV Skincare
131 Pizza
Magento
Jalna
Fresh Cheese Company
The Burger Cheese
Chia
Movember
Australia Goverment
Nmiinsurance
Bondi Sands
Google
WTFN
Canberra
Digital Agency Panitsync
Maxine
Moov Head Lice
Bintani
National Museum of Australia
OMS
Bank of Cyprus
Amino Active
Dial Before You Dig
Bulk Nutrients
MAP
Watches of Switzerland
Microsoft-Certified-Azure-Fundamentals
CBRE
Tony and Guy
GPT Group
Fed Square
Madman Entertainment
Anthill
Matchbox
TSB
Tassal
Loan Market
Victorian Government
Ego Pharmaceuticals
DeeWhy Market
Hairhouse Warehouse
OJAY
Switzer
Melbourne Heart
Australian Physiotherapy Association
Macmillan
Coles
MyAccount
Oracle
DepSkin.com
Melbourne Central
Crumpler
Forbes

Testimonials

Michael has a wealth of knowledge in business development and management, especially online businesses. His passion and experience in this fast growing and emerging industry is unrivalled.

Dr Viet Le,Lecturer at Swinburne University

More Testimonials
AndMine-Google-Partner-Signature